Why Content Matters

We’ve all heard it before, content is king. But what is rarely said is that it can only rule if it is created in a way that connects with your audience. Your marketing team could generate thousands of pieces of content every day but if it is not compelling, relevant, and valuable to your audience, you won’t see any results.

We at KBTRON SYSTEMS have spent countless hours working with a variety of clients to perfect their content marketing strategy. And we have seen incredible results follow. Our team is ready to help you connect with your customers like never before by providing the quality content they want to see.

Blog Post Creation

Generating both long and short-form articles, our team will manage the entire blog content process from pitch to publishing. We have a team of established copywriters that can create content that will captivate your audience.

Infographics

Combining both creative and copy, infographics can be a quick way to communicate a lot of information to your customers. Our team will mine the data and use it to generate visually appealing and insightful infographics for your audience.

Landing Pages

The copy on your landing pages directly impacts your conversions. Our team will implement, test, and iterate variations until we find the most effective presentation.

Sales Enablement Material

Our team will provide compelling resources to your sales team that will help them close deals. From pitch decks to service summaries, we will make sure the customer is seeing consistent messaging that clearly articulates what you provide.

Persona Development

Creating customer personas will help you better understand the types of customers you are trying to reach. We will not only help you build out these profiles, but we’ll use them to develop the content that your target customers value.

Interactive Content

Interactive content acts as a tool to engage your audience and provides them with more information. From quizzes to calculators, our team will generate the content your customers want and need.

Our Content Management Process

STEP 1

Content Strategy Development

Our team will start by performing a competitive analysis, SEO keyword research, and identifying content gaps at various stages of your funnel. We will use this information to develop a content strategy that will add value to your customers and your business.

STEP 2

Implementation & Promotion

Next, our copywriters will get to work on creating your content according to the strategy we’ve developed. Our team will manage the publication and promotion of content throughout this process to make sure the right eyes are seeing it.

STEP 3

Visibility & Results

With valuable content circulating, the visibility of your brand will increase and customers will view you as a thought leader in your industry. As they seek out your content and trust your content, revenue will increase.

Content Marketing